Why should I choose Alex Peña to sell my home?

For most homeowners, selling their home is one of the biggest financial decisions they will ever make. The process can be daunting, with many important questions that need to be answered. Choosing the right real estate agent to market and sell your home can make all the difference.


  • I research and determine home values in the Santa Cruz County market every day. As a real estate expert in this market, I can help you determine exactly what your home is worth in the current market. I will compile a professional Comparable Market Analysis based on your home and the local neighborhood. Then, as an experienced professional, I'll market your home on your behalf to sell your home at the best price possible.

  • I will aggressively market your home not just locally, but on a national basis. Through my professional contacts and affiliations, as well as my advanced technology tools, I can instantly put your home listing in all of the places qualified buyers are looking. Within minutes, I can alert every real estate agent in the Santa Cruz County area, as well as national firms that specialize in helping people relocate to new areas. I will protect your best interests throughout the entire process. You can leverage my skills as a top real estate professional to answer all of your questions about every aspect of the selling and closing process. You will be informed and in control, every step of the way. It's my job to make sure your home selling experience is as comfortable and painless as possible!

See my Marketing Plan...Schedule an appointment with me today

  • We'll schedule a time to stop by and see your home to present you with a detailed professional market analysis and tell you the highest price I believe you can sell it for.

  • I'll show you all the marketing and services I provide, and you let me know if it sounds good to you.

  • My presentation is an open discussion with you. I'll earn your business with my service.

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